Rolex Datejust 31 iN Rolesor

For minimalists that appreciate knowing the “date” at a glance, look no further because Rolex is also introducing four new versions of their “Oyster Perpetual Datejust 31”. This classic archetype watch debuted in 1945, as the first automatic waterproof chronometer wristwatch that also displayed a date in a window. At that moment in history (over 75 years ago) Rolex managed to encapsulate all the important innovations it had developed for the modern wristwatch into what they simply named as: “Datejust”. Let's take a look at it now!

The 31mm case is composed of two historic elements in Rolex history. "Oystersteel” is a finely mixed alloy with an elevated resistance to corrosion, while “Rolesor” is the combination of Oystersteel and 18k white gold; which has been a brand trademark since Rolex registered its name in 1933; while “. Together these precious elements have been crafted to withhold the high-quality standards of this industry defining brand. 

To simplify its building blocks, piece by piece this Datejust is composed of an Oystersteel middle case and screw-on case back, while mounted to the case is an 18k white gold fluted bezel. This tag-team combination is a well known Rolex mix worthy of its differentiating “Rolesor” moniker.

The case has been designed to allow for light reflections on the sids and protrusions, which emphasize the elegant profile of the Oyster design, whenever rays of light shimmer thru those sweet spots. All topped off by a scratch resistant sapphire crystal. Water-resistance on these watches can reach up to 100 meters (330 feet). 

Time is showcased on several choices that vary beyond the color scheme. The white lacquered dial has 18k white gold Roman numerals; 

while the mint green and dark grey options with a sun-ray patterned finish, have been fitted with 18k white gold hour index markers.  

In common they all feature the iconic Rolex crown located at 12 o’clock. Plus the date aperture with a cyclops lens at the 3 o’clock position. The central white gold hour/minute hands and hour index markers have all been fitted with a luminescent coating, for an enhanced legibility. So the white lacquered dial may outshine in the daytime, but will need more than a glance under darker circumstances.

Last but but far from least, if you want to stand-out in a “sparkling symphony” as Rolex themselves have stated.

For the first time ever the Datejust has been crafted with a 46 diamond-cut bezel, shinning on an uncommon aubergine dial (which is “purple” in layman’s terms)

decorated with Roman numerals and sun-ray patterns, plus a Roman numeral in the form of its upside-down “IV” encrusted with 11 diamonds, at the six o’clock position.

Rolex Datejust 31

The “Rolex Datejust 31” (References below) is powered by the in-house self-winding mechanical movement, caliber 2236 with 31 jewels and 28,800 vph. It comes equipped with Paraflex shock absorbers and a Syloxi hairspring in silicon with patented geometry. Power reserve on these watches can last up to 55 hours, when fully wound.

Bracelets differ among these offerings. The aubergine and white lacquered dials come with an Oyster Oystersteel bracelet, secured to the wrist by a foldable Oysterclasp and an Easylink connection that allows for a 5mm adjustment. 

While the mint green and dark grey dial options come mounted to a Jubilee Oystersteel bracelet, secured to the wrist by a concealed folding Crownclasp. For more up to date information visit the official Rolex website here.

MSRP: $7,800.00 USD
MSRP: $8,050.00 USD
Ref#: 278274 * Oystersteel & White Gold with Dark Grey
MSRP: $8,050.00 USD
MSRP: $16,050.00 USD

Feel Free To Contact Us For Availability At:



Rolex, Datejust, Rolesor, Oystersteel, Diamonds, Luxury Watches